How does it work?
For each order sent, your stock is decreased automatically or manually (depending on your operating) in your product catalogue.
So that the new stock is taken into account by the various channels, it is necessary that:
- Lengow retrieves the new stock when your product catalogue is imported.
- The channels recover the new stock when your outgoing catalogue is imported.
There is thus a period of time between the moment a customer buys a product in a marketplace and the moment the stock is updated for this product on the channels.
Here is the complete cycle of the stock of a product:
When you sell a product with very little stock on multiple marketing channels, it is possible to oversell it if several users purchase it in a short period of time. If you cannot quickly obtain the stock on this reference, the orders that you are unable to fulfil will be cancelled. We urge you to avoid this happening! This is bad practice towards clients and marketplaces. In addition to the dissatisfaction generated, this can greatly impact on the following of your online activity on certain channels.
To avoid this from happening, we recommend that you set a buffer stock. In other words, depublish products with a very low stock from marketplaces:
- Make a rule on the "quantity" field of the marketplace in order to indicate a quantity at 0 (zero) on the products with a low stock.
Example: unpublish all products from the product catalogue which have a stock lower than 3 (three):