What's the use?

Shopping Actions is the Google Shopping platform, on which Internet users will buy your products on Google Shopping, who'll transmit the order information through Lengow with Google API.

How to display my products in Shopping Actions?

Willing to sell on Shopping Actions? Make sure to meet Google's requirement criteria.

This service is only available on the French feed for instance. If you want to use Shopping Actions for USA, please contact the Lengow Support.

Activate the service on Google.

To be able to use Shopping Actions with Lengow and before any settings in Lengow, please make sure to:

  • Leave the "shopping actions" destination deactivated in your Google Merchant Center. Lengow will manage this parameter. Enabling it by yourself may cause a number of errors during launching.
  • To set up a Google API feed in Lengow (only available from the new Lengow platform - you are currently on the HelpCenter of this new platform)
Google channel isn't already activate in your Lengow account
Google channel is already activate in your Lengow account
If you've opened a Google channel in your Lengow account prior to the 10th of April, 2019 and you are willing to display your offers on both Google Shopping and Shopping Actions, you have to migrate your catalog to the new API Google version in Lengow.
At first this migration is accompanied by our Support Team. Contact us for more information.

If you are already sending your catalog to Google Shopping using URL out of Lengow (directly in Google or with another integrator), keep in mind that you have to migrate in order to use Google API.

How to manage my orders?

Please read our guide dedicated to Orders management.

Useful ressources

Shopping Actions section in Google Ads help community

Videos about Shopping Actions:

Mandatory attributes

○ Recommended attributes

○ Configuring groups of materials in your feed

○ Calculation of estimated delivery date

Promotion settings

○ Returns management

Contact

Shopping Actions support contact form

Google - Shopping Actions

What's the use?

Shopping Actions is the Google Shopping platform, on which Internet users will buy your products on Google Shopping, who'll transmit the order information through Lengow with Google API.

How to display my products in Shopping Actions?

Willing to sell on Shopping Actions? Make sure to meet Google's requirement criteria.

This service is only available on the French feed for instance. If you want to use Shopping Actions for USA, please contact the Lengow Support.

Activate the service on Google.

To be able to use Shopping Actions with Lengow and before any settings in Lengow, please make sure to:

  • Leave the "shopping actions" destination deactivated in your Google Merchant Center. Lengow will manage this parameter. Enabling it by yourself may cause a number of errors during launching.
  • To set up a Google API feed in Lengow (only available from the new Lengow platform - you are currently on the HelpCenter of this new platform)
Google channel isn't already activate in your Lengow account
Google channel is already activate in your Lengow account
If you've opened a Google channel in your Lengow account prior to the 10th of April, 2019 and you are willing to display your offers on both Google Shopping and Shopping Actions, you have to migrate your catalog to the new API Google version in Lengow.
At first this migration is accompanied by our Support Team. Contact us for more information.

If you are already sending your catalog to Google Shopping using URL out of Lengow (directly in Google or with another integrator), keep in mind that you have to migrate in order to use Google API.

How to manage my orders?

Please read our guide dedicated to Orders management.

Useful ressources

Shopping Actions section in Google Ads help community

Videos about Shopping Actions:

Mandatory attributes

○ Recommended attributes

○ Configuring groups of materials in your feed

○ Calculation of estimated delivery date

Promotion settings

○ Returns management

Contact

Shopping Actions support contact form

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