Optimising your product data
Your product data is key: when your catalogue is imported into Lengow you will be able to "clean up" your feeds, format them, merge them and play with your data to optimise it. The ambition to keep in mind: your product data sheets must be as detailed as possible if they are to stand out from your competitors, your ads must be as attractive as possible to encourage the clicks.
- Standardise... your product data to match the values expected by Google Shopping, Amazon, eBay, Rakuten, Criteo...
- Customise... your catalogue for the marketplaces of your choice: define your prices and promotions, work on the presentation sheets, manage inventory levels.
- Enrich... your product attributes (categories, titles, descriptions...) while remaining independent of your technical team.
- Manage... exclude categories of products, automate the distribution process, let your imagination run free with our automatic rules feature.
- Adapt... your campaigns to easily test new international markets (countries, languages and currencies...)
Take special care to present up-to-date, valid and accurate data.